Marketing strategy

For my 3 track ep - which is nearing completion - I could use word of mouth to promote it at an event that I perform at.

As there aren't a substantial amout of tracks and the genres are very different it is more of a mixtape which could provide people with a demo of my styles and be a stepping stone in their opinion of me as an artist and my talent.

By stating that it is up for grabs on bandcamp for "pay what you want" i will then be able to get a mailing list of people who download it for free or pay. In essence I will be gaining a fan base a be able to push more tracks/eps/albums/videos and events onto them. As this is a demo mixtape, it is fine to hand it out for free as (im going to reiterate) people can see my multiple styles. If I also mention what genres are exactly on the mixtape I can instantly filter out people who will definitely not be interested and therefore only get a mailing list of more genuine people who are interested in me.
By using social media to push my self into the eye of the public - the word can spread a lot quicker and reach a wide spread audience.

When stating outloud my bandcamp - I am interacting genuinely and in person which makes people more receptive. To further exude support; after I perform I can hand out little flyers/cards to members of the audience with my name - the tracks (and genres) and how they can get it for free - if they want - on my bandcamp.

Overall, the main way to get people to be even remotely interested in what I have to offer is to be friendly and polite as I am, almost literally, what they are buying into so impressions will count if I want them to download my tracks.

EVALUATION:

Before i handed out my flyers after my show in the crowd - i already got a warm response from a few members who appalused me. However, so far, I haven't got anything substantial on my bandcamp - but in a way I don't think that will tarnish my name. Infact, it could enhance it - as what you can't have you want more. And what I have is free, so what more could you want? Hopefully, people will wait to see what freebies they can get by checking my bandcamp page. And the fact that they like me live will make them more interested in what I can do on tape.

Overall, I believe that once I do more gigs - And repeate the same process, I could quite a nice mailing list I can use when I want to start promoting or even hosting my own events!