My responsibility was to handle the merchandise store and sell to customers. I also had to keep an eye on the merchandise stall. I learnt how to successfully keep tabs on a merch stall which involved being informative and organised. I think I managed my role really well as nothing went missing and we made a large profit. Nothing went wrong that night. However, the manager thought £50 was lost but that was his own fault. I needed help with setting up which is what my friend did. The next time I worked the merch stall it was just more natural and everything went well as I knew the ins and out of selling merchandise. Also, I was able to give advice instead of just being the recipient. As an individual the responsibilities I carried out, such as being prompt and professional when it came to serving customers, ultimately makes the live event seem more professional and those helping with it outstanding. By effectively selling a lot of merch, could prompt another up coming event as they have more funding. Therefore, I was contributing to their overall performing success as by making them money buy selling their merch - They can use the funds to update or benefit their stage presence or any thing they desire.
The assistance I gave, the next time I worked the merch stall, was near to professional expectation as I already had a slight idea on how to run the merch stall as I had previous experience. I knew that the products should be on show to show their quality. Also, things should be neat and tidy to attract customers as if they are not, many people will not be interested as things do not look professional. This would ultimately discourage the customers from buying anything. Therefore, I showed of the merchandise by laying out CDs and Vinyl where people can see and have access to. Also, by hanging up t-shirts and posters to show whose merchandise it is will stop people from thinking that they are blindly buying things. I was however instructed to put up a list of the merch and prices which, in my opinion, would encourage customers to buy produce as they know what is there and have easily accessed information about them. Overall, from my first time selling merch at the Lexington I have learn a lot. The extra knowledge I have gained mostly revolves around interacting with customers. I have learn that eye contact is key to making sales as they entice people and can dominate more than words as good eye contact can make people feel comfortable - and when they are comfortable they feel subdued to give something back.
The assistance I gave, the next time I worked the merch stall, was near to professional expectation as I already had a slight idea on how to run the merch stall as I had previous experience. I knew that the products should be on show to show their quality. Also, things should be neat and tidy to attract customers as if they are not, many people will not be interested as things do not look professional. This would ultimately discourage the customers from buying anything. Therefore, I showed of the merchandise by laying out CDs and Vinyl where people can see and have access to. Also, by hanging up t-shirts and posters to show whose merchandise it is will stop people from thinking that they are blindly buying things. I was however instructed to put up a list of the merch and prices which, in my opinion, would encourage customers to buy produce as they know what is there and have easily accessed information about them. Overall, from my first time selling merch at the Lexington I have learn a lot. The extra knowledge I have gained mostly revolves around interacting with customers. I have learn that eye contact is key to making sales as they entice people and can dominate more than words as good eye contact can make people feel comfortable - and when they are comfortable they feel subdued to give something back.
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